GWI: Time spent on social media globally peaked in 2022 and is steadily declining; North America is the exception, with usage up 15% in 2024 compared to Europe (John Burn-Murdoch/Financial Times)
GWI: Time spent on social media globally peaked in 2022 and is steadily declining; North America is the exception, with usage up 15% in 2024 compared to Europe — As platforms degrade into outrage and slop, users are turning away — In years to come, we may well look back on September 2025 …
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GWI: Time spent on social media globally peaked in 2022 and is steadily declining; North America is the exception, with usage up 15% in 2024 compared to Europe (John Burn-Murdoch/Financial Times)
![GWI: Time spent on social media globally peaked in 2022 and is steadily declining; North America is the exception, with usage up 15% in 2024 compared to Europe (John Burn-Murdoch/Financial Times)]()
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October 04, 2025
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